Sunday, September 13, 2015

The documentary reveals the dark side of Steve Jobs – Cooperativa.cl

What did that in late 2011 thousands of people around the world showed publicly its regret at the death of Steve Jobs, founder of Apple?

Are He had the charisma that gave off who eventually became one of the icons of the technology industry in Silicon Valley? Was it a way to thank the man who gave the world innovative products like the iPod, iPhone or iPad

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Those are some of the questions that Alex Gibney, who won an Oscar in 2008, tries to answer in his documentary “Steve Jobs: The man in the machine” (Steve Jobs: the man in the machine) who arrived a few days ago to US theaters

Gibney -. responsible for a devastating documentary about the Church of Scientology released earlier this year – is to demystify and humanize the figure of Jobs, a visionary of marketing and business, known for his despotic character and their complicated relationships

The premiere of “The man in. the machine “ coincided with the public presentation at the Telluride Film Festival in Colorado, the film ” Steve Jobs “, directed by Briton Danny Boyle and based in part on the biography of the founder of Apple written in 2011 by Walter Isaacson.

Boyle’s film, with Michael Fassbender of protagonist and Aaron Sorkin writer, also shows some aspects of the personal life of Jobs less known by the general public and has enjoyed the cooperation of Steve Wozniak, cofounder of Apple.

In the case of documentary Gibney, none of the Current technology company responsible for apple have agreed to be interviewed.

Eddy Cue, Apple’s vice president of Internet, even asserts that it is “a miserable and inaccurate portrait My friend “.

” It is not that I met Steve, “Cue said in a message on Twitter.

climb “The essence of Jobs”

Mikey Campbell , editor of the Apple Insider , says Gibney’s film “captures the essence of Steve Jobs and the iron will that had to turn Apple into the company it is today, in many cases without having qualms about going over their peers or even their family. “

“There is no doubt that this is a more critical view of Jobs and his life from what we are used to, though it was well known that it was not a good person, at least for the way he behaved with him surrounding “, says Campbell in conversation with BBC.

” It is known that Jobs was Apple and its products as if they were his children and the rest did not seem to care much. “

” I do not think that Gibney present an unfair picture of Jobs, but that could not interview the current Apple officials or his widow, makes it lacks some balance to documentary, “says Campbell.

Pamela McClintock, a journalist with the magazine The Hollywood Reporter , the premiere of the film Gibney and directed by Danny Boyle shows “that there is much interest in the figure of Steve Jobs”.

“The public wants to know what it was really as a person,” said McClintock.

“I think Gibney and his team decided to release the film now using the pull that is also having the film,” explains the journalist to BBC.

“It is likely that many viewers who want to watch the movie also see the documentary to have a more complete picture of the figure of Jobs,” he says.

up her daughter Lisa

One of the episodes of the biography of Jobs listed in “The Man In The Machine” and is having more impact in the press is the deal he had with his daughter Lisa, born in 1978, from her relationship with Chrisann Brennan, with whom he broke before it was born.

For years, Jobs refused to acknowledge his paternity, which was established in DNA testing, the reliability of which put in question many times.

Already a billionaire, he just happen to his daughter a support of a few hundred dollars.

Over time, reestablished ties with the girl, who eventually adopted his surname.
documentary Alex Gibney is also clear that Jobs was not only a complicated personal life.

up discrepancies

It was also not easy dealing with their subordinates in Apple, because his hot temper and his obsession with controlling every detail of the products of the company.

“The man in the machine” you can hear the testimony of Bob Belleville, director of engineering for Macintosh in the 80, who says he lost his wife and children for the demands of working with Jobs.

The film also puts the focus on the discrepancies between the image of Jobs selling Apple, who claimed he intended to do “a better world”, and poor conditions in which some products were manufactured company.

The most publicized case was that of the Chinese company Foxconn, responsible for producing the iPhone and iPad, and in which a period two years 18 workers committed suicide, a fact that, as is clear from the documentary Gibney, kept her awake at Jobs.

The ethics of the founder of Apple is also questioned in episodes like the creation of financial schemes to avoid paying taxes in the United States with the establishment of shell companies in Ireland.

Or when was investigated by the authorities in 2006, the alleged spoliation your company to increase the value of options granted shares held by several officers, a case that ended up paying one of his subordinates.

up showdown with Gizmodo

In Gibney’s documentary confronting Jobs had to technological publication Gizmodo , which in 2010 had access to one of the models of iPhone that had not yet come on the market are also reports and an Apple employee had left forgotten in a bar.

Gizmodo examined and photographed the device before returning to Apple, which apparently angered Jobs and senior executives of the company, which according the film might have had something to do with the record that the police made to the home of the editor of the publication.

Alex Gibney said that in his documentary was not intended to portray Steve Jobs as a villain, but to seek an explanation from the mystique that surrounds the founder of Apple and the company.

Time will tell whether the disclosures of “The man in the machine” affect the image a man and a company that has been key to the technological revolution of the XXI century

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