Prepare, Facebook quietly updated its logo and replaced it with a new typeface. Although the difference is minimal and not see it on your wall news.
The most notable difference is the style of the “a” in addition, the lyrics are now thinner and have more space between them, but retains the white and blue style that has characterized it for 10 years .
hardly see the new logo, as it only applies to sites where the word “Facebook” complete appears, as on the homepage of the social network, the signs of its facilities and card Mark Zuckerberg business.
The picture with the F and the application icon will continue looking alike. The new logo will not even be visible to the millions of users entering the network from a mobile device as it is not in the main view of news.
The creative director of Facebook, Josh Higgins, told the blog Brand New that modernization is intended to make it” friendly and accessible. ”
The big companies constantly update their logos and usually do little or no advertising. But sometimes it is an interesting process.
When Yahoo redesigned its logo in 2013, he managed to transform the revelation in a publicity stunt for several months. The end result was disappointing: the logo was still purple and continued to have an exclamation point.
Gap tried to update its blue logo with white 20-year-old in 2010. Critics attacked spontaneous design clothing company on Twitter and Facebook for its new minimalist logo and Gap was forced to return the original.
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