Microsoft officially launches in 190 countries Wednesday a new Windows, the Windows 10, with which he hopes to forget the mistakes of the previous version of the operating system and its failure in the smartphone market.
The mobile revolution Microsoft, announced at the time of the launch of Windows 8 in late 2012, did not take place: consumers, businesses and mobile application developers ignored the software, and the US group announced in early July 7800 suppression jobs, essentially its subsidiary Nokia phone, which had previously supported many of the 18,000 jobs lost last year.
In addition to symbolic reintroduction boot menu, whose disappearance baffled Windows 8 many users, Windows 10 returns to normal and is expected to equip 1,000 million devices by 2018. Today the Windows operating system, taking into account all its versions, is installed in 1,500 million computers worldwide, mainly in PC.
The mobile market
Contrary to previous operating systems, declining to one variant or another depending on the type of computer, Windows 10 is universal and is suitable for both PCs and smartphones, through Xbox game consoles or virtual reality glasses.
“The hope is to attract application developers, especially for mobile where Microsoft takes the worst, “estimated Rob Enderle, an independent technology analyst.
In the absence of a sufficiently compelling catalog of applications, Windows phones do not have enough weight today to address Apple iPhone or multi-brand smartphones running Android, the Google operating system.
“They are far behind in the mobile market and take a lot of effort and time, and a real change of mentality other actors (such as creators) for Windows phones really gain ground, “said Steve Kleynhans, an analyst with US consultancy Gartner technology research.
To accelerate adoption, Microsoft offers first Once Windows 10 as a free upgrade for users of previous versions (Windows 7 and 8), while computer manufacturers will continue to pay to install it on their devices, licenses are the main source of income of the group.
To Kleynhans, Microsoft provides consumers with a “free sample of the new operating system” and so hopes to convince to buy a new computer.
The global PC market, Microsoft anchor is in crisis for more than three years ago, cannibalized by tablets and smartphones, so its sales in the second quarter decreased 9.5% to 11.8%, according to Gartner Americans cabinets and International Data Corporation (IDC) .
“The PC ecosystem was under pressure recently, but Windows 10 will expand our economic opportunities,” he said last week the chairman of Microsoft, Satya Nadella. (AFP)
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