Thursday, September 18, 2014

More WhatsApp, talk less – La Opinión de Murcia

96% of Spaniards prefer to go to some application of instant communication from your mobile phone and communicate with messages written before that call, as latest report on applications developed by “The App Date” , the reference event of applications in Spain.

According to the document released today, and made from a thousand reviews of mobile phone users, the use of messaging applications in Spain grew by 55.2% last year, and the number of active users of applications has increased by about one million and is now at 23 million.

95.3% of respondents say they use daily messaging applications to communicate regularly and 38.1% are consulted and used several times an hour.

Application WhatsApp, owned by Facebook , is the preferred and she chooses to 98.5% of respondents; Skype are far behind (51.6%), Telegram (36.1%), Facebook Messenger (34.4%) or Line (31.7%).

The peak usage applications in Spain is between 18 hours and 21 hours, and 65% of users are between 25 and 44 years (those who used between 25 and 34 years), as reflected in this “V Report of the I apps in Spain, “prepared by” The App Date “. The first study reports the status of applications beyond phones and computers.

The data confirms that gradually increases the use of built-in applications other than mobile devices and electronic tablets , such as cars, houses and clothes.

So, there are Spanish online applications for glasses, as Canal Cocina “Glass” clothing “smart” as ” Gow “or” Nuubo “; vehicle, as “BePark” and in the world of home, “Dymontics.”

Faced with this data, which contrasts the decline begins to be felt in the number of mobile application downloads in Spain, which stood at 3.8 million a day, compared to four million a year ago.

The CEO of “The App Date”, Javier Navarro, explained that this reduction in the number of downloads is because slowly, the Spanish “are more selective when it comes to unburden applications,” a “very clear and” trend in America and in Spain begins to peek.

“From now on, It will be more difficult for developers to enter the mobile users, but those who do well may stay longer, “he adds.

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