Saturday, September 27, 2014

The iPhone 6 is released in Spain without long queues but with orders … – The País.com (Spain)

Roberto Ortiz, first iPhone buyer in Spain 6 / carlos rosillo

From the early hours of Friday, the first buyers Spanish and have their hands on the coveted iPhone 6 which has come to Spain amid great excitement that has resulted in record bookings, although discrete lines at Madrid three stores that have opened their doors to get ahead on the sale of new smartphone Apple, both in its 4.7-inch screen as your model Plus, 5.5 inches.

The commercial release of the new Apple product occurred simultaneously at midnight this Friday the megastore (Flagship Store) Telefónica Gran Via and in stores Orange Sun and Goya, all in the center of the capital. The lateness of the hour or the fact that customers have chosen to use the channel Online to make reservations, have caused long lines are not formed.

The first buyer Telefónica shop, where about 60 people were waiting before the opening, was Roberto Ortiz, 26, an employee at a video game store, which has been declared fan of the brand of Cupertino, “although not a believer “. “Despite all I’ve had previous versions, is the first time I queue for a model. I preferred to come at night because in the morning sure there are more queues. There has been much anticipation for this model, “said Ortiz, who has purchased the Plus 64 GB, black color, model 834 euros.

This buyer has declared that he is not concerned the problems detected in some models whose extreme flexibility leads them to bend when, for example, get in the back pocket. “If it happens that, go to the store and Apple changed me,” he says.

Although the queues have not been too many tonight, the Flip iPhone 6 seems guaranteed, according to figures from reserves and pre operators who handle that since last Friday enable customers to place orders via the web. In fact, according to figures given by the three operators, the iPhone 6 is causing the same expectation that the first model that brought the company in 2008.

In this line, Telefónica has received in the last three days 10,000 reserve apparatus, and expects sales of 30,000 iPhone 6 per month, ie, reaching almost 400,000 terminals in a year. “The business expectations far exceed previous models and are only comparable to those of the first iPhone,” said Juan Luis Cobos, director of logistics terminals Telefonica Spain.

Cobos believes the fact the iPhone 6 have had much more pull is due to screen size, Apple has finally decided to expand to cope with the competition. In fact, 40% of orders received Telefónica is the Plus model with the larger screen of 5.5 inches, which costs 100 euros more than 4.7 inches.

So corroborates Manolo, a Chinese restaurant owner in the district of Ciudad Lineal. “My iPhone screen was too small. Now you can enjoy all the features of Apple on a screen under “indicates shift while waiting to buy an iPhone Plus 64GB.

Just 500 meters south, at the door of the Sun, the first buyer in shop Orange Sun was Fernando, 22, an assistant director of student who has acquired Plus 16GB model. Admirer of the brand also represents and acknowledges that needed to have a larger screen.



Apple Store this Friday

Apple has chosen to delay a few hours selling your terminal, both his shop in Madrid’s Puerta del Sol and the Paseo de Gracia in Barcelona. Instead, the firm apple forward the opening of two shopping centers at eight o’clock. In both cases, you have already mounted a special device to give relevance to business christening iPhone 6 in Spain, and is hoping to repeat the images of long lines of his acolytes waiting to fulfill your dream of owning the new smartphone of his preferred brand, This has happened in the ten countries where it is sold since last Friday (USA, France, Germany, UK, Canada, Japan, Australia, Hong Kong and Puerto Rico), in its first order week, has succeeded in placing on the market ten million devices.

This Friday, in addition to Spain, the new phones will begin shipping in nearly twenty countries, mostly European. Later this year, the Cupertino technology expects new models are present in 115 markets, including China.

The mobile phone companies use the iPhone 6 as a commercial claim and, therefore, apply discounts They range from 20 to over 200 euros, depending on the rate plan and contract term commitment (2 years), compared to the official price of Apple. These are in the case of the iPhone 6 of 16 gigabytes (GB) of memory of 699 euros; the 64 GB, 799 euros and 899 euros to 128 GB. In the case of the iPhone 6 Plus, the model with a 5.5-inch screen or phablet , the 16GB version costs 799 euros; the 64GB goes up to 899 euros. Finally, 128 GB, costs 999 euros.



Prices for operators

Movistar offers a discount of 20 euros on all models from the sale of free terminal, but not or client, ie out cheaper to buy it in the Apple store. If the terminal associated with a line takes the average discount is around 60 euros, but with two-year stay

So the 16GB model goes for 635 euros financed.; 732 the 64GB and the 128GB 835. In the case of 6 Plus, prices amounted to 732 euros for the 16 GB, 835 GB 64 euros and 932 euros in GB 128. Movistar also offers the possibility of a higher discount model used for delivering a high-end smartphone (iPhone 5, Samsung Galaxy s5 etc.).

Vodafone offers different discounts based on their rate plans. So with the Base rate S, the most affordable, the 16-gigabyte iPhone 6 comes out for 629 euros in 24 months with an initial payment of 149 euros. With Red rates, more expensive, can be obtained by 480 euros, no money associated, the 16 GB, while for the 64 GB is necessary to add an entry of 79 euros, except the XL rate.

Lastly, Orange is offering discounts of 220 euros with higher rates (Dolphin, Whale and unlimited Kangaroo) and between 70 and 130 euros cheaper (Squirrel, Kangaroo Savings and Toucan), although subject to retention 24 months in all cases.

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