New York .- Airbnb continues its expansion plans into new travel services, such as restaurant reservations and guided tours, transforming from a company that is focused solely on the rental service housing a trip planner that provides multiple services.
the company is testing an independent mobile application to search and organize travel plans, highlighting the importance of the initiative for the company.
the trial version of this software is called Airbnb Trips, according to the list of applications for Android in Google Play Store. The application provides access to personal itineraries with additional information on upcoming rentals Airbnb, city guides, restaurants and events “happy hour” (happy hour).
A person connected with the matter said the application name could change before being officially released.
Offer local services could help to differentiate Airbnb HomeAway, VRBO and other similar sites. Airbnb expects to offer a personalized touch similar to that provided by the concierge at a hotel, or at least similar to the information provided by shelves with brochures that are always at the entrances.
Bloomberg reported in March that Airbnb has referred internally to the initiative, including its plans to sell additional services, such as “magical journeys,” and that is a priority for the company in this 2016
Airbnb launched in April a new version of its main application that includes information about what different areas.
the company based in San Francisco also launched an advertising campaign this year suggesting that the application will help customers feel more at home while they are traveling . His slogan:.
“A place in which to live”
Reservations for additional activities during the trip have been a promising resource for giants travel services online as TripAdvisor Inc. and Expedia Inc.
startups that have created market for such reserves as Utrip Peek Seattle and San Francisco, have attracted the interest of investors in venture capital. To Airbnb, additional services could represent a new business to help justify its high valuation. Last month the company requested authorization from regulatory authorities to raise US $ 850 million in a financing round that values the company at US $ 30,000 million.
that Airbnb present its new travel application is expected in November during its annual conference.
the website technology Information reported last week that the company plans to release in November a system allowing the hosts to earn extra money by making recommendations for restaurants and tours.
rumors about the interest of this company founded eight years ago in a service that allows guests find activities during your trip, have been around since at least 2014.
Nick Papas, Airbnb spokesman, wrote in an email: “we are continually experimenting with new things and we have nothing to share for now, but we are working on a few very exciting things”
.
No comments:
Post a Comment