The Chinese company, which last year sold 75 million devices worldwide (1.9 million in the country), wants to get his head to the top cell to reach a total of 100 million units this year.
Kevin Ho, president of the product line of handsets from Huawei, said the point target with P8 is to reach 10 million units, although it is not an easy task for the select group that will directed. He added, however, they are optimistic about growth, as currently only represent 6.6% of the market.
For the P8 the main focus is the elegant and sophisticated design. Suh Joon Kim, director of mobile design team Huawei said that this phone “combines the best technology with the best design for a modern and fashion consumer,” why the company decided to launch yesterday in London, the capital emblem of fashion and style.
The smartphone is ultadelgado with 6.4 mm, slightly more than the Galaxy S6 supplementing 6.8 mm and the front and back are made of aluminum Available in four colors: champagne mystic, prestige gold, titanium gray and carbon black
The round frames and straight lines make the front cell will arrive between August and September to Colombia, an option. Elegant, well well used, since 78% of the front corresponds to the screen.
On the side of the cameras have 3 megapixel main and 8 on the front, like the P7, However, Richard Yu, CEO of Huawei Consumer Business Group, presented new developments, especially to improve catches in low light conditions.
To do a master sensor Rgbw included, four colors, according to Yu, is the first with that resolution in the world, which occurs 32% brighter and 78% less noise in dark scenes. Among other developments, the camera also includes a stabilization system.
Ho said the price is one of the items in which Huawei is more competitive, since a high-end phone is given, with significant advantages techniques at a price below that of Apple and Samsung phones.
The Huawei P8 will cost about $ 1.3 million, with 16GB memory version premium $ 1.5 Million with 64 gigabytes. The iPhone 6 Galaxy S6 and over $ 1.9 million in the country. “Our strategy is to design and develop very good cell for the consumer and we must invest not only in product but also in channels and becoming a partner of the consumer”, also released Ho said.
an improved version
Huawei, joining the trend of its competitors, yesterday presented an improved version of its new phone. This is the P8 Max, which not only has a larger screen, 6.8 inches (P8 has 5.2 inches) and 6.8 millimeters thick, but is made with premium materials and a battery that promises 2 2 days load. The price of this version, which will also come to Colombia in the third quarter, cost about $ 1.4 million in its basic version and $ 1.7 million in the premium version with 64 gigabytes of memory.
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Kevin Ho
President of Huawei handsets online
“Our strategy to compete is simply good design and develop mobile consumer.”
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