Something is happening in Apple . The strict secrecy surrounding the keynotes of the company’s products in times of Steve Jobs has been totally lost. Yesterday was demonstrated once again that the softer hand Tim Cook has been good to the firm at the apple for some things, however, has not done him any good when it comes to keeping secrets.
It’s hard to forget what happened a few years ago when a house worker iPhone 4 prototype was left in a bar and ended up in the hands of terminal Gizmodo by $ 5,000. The Cupertino company pissed him much the incident cost her blog and veto years. The Apple that Jobs never forgave employees, operators or manufacturers of the language and were harshly punished volunteers forgetfulness or gossip. Confidentiality agreements with harsh sanctions were the order of the day.
The keynote yesterday left little to the imagination. After months of rumors and speculation from unnamed sources, the supply chain and even some clumsy teleco, the feeling that the apple company innovates little. Not so really, but that’s what happens when almost all specifications and developments had already advanced.
The existence of two models of 4.7 and 5.5 inches It has been known for over a year and had also leaked the inclusion of a payment tool or Apple were to present their smart watch. The names of products have been the biggest surprises, since Apple has dispensed with its particular i to call your smartwatch just Apple Watch.
Although Apple has been undertaken which probably the major renovation of the iPhone since its launch in 2007, most of their news had already been seen in other Android smartphones. To this is added which have submitted an intelligent clock when almost all world (to Polaroid) announced his own. Thus becoming evident that the Cupertino not create market trends, but begin to climb them. They are no longer head of the race, but others expect another cut them air. And that should worry Tim Cook, Jony Ive and his, because not only live marketing and design manufacturers. We break down all these new elements in apple gadgets, but we’ve already seen somewhere.
1. Variety of formats – Apple has opened something mind when he decided to launch an iPad Mini to serve as a complement to your iPad 10 inches and the things they did not go bad, since these almost 8 inches reviled by Jobs have become quite from sales in the category of tablets. The company has thrown five years without changing the diagonal screen of your iPhone and and seven distributing a single format for each new generation. The apple phone had to be unique. Now, finally, Apple has embraced diversity. The 4.7 inch iPhone 6 and iPhone 6 Plus 5.5 let the variety already afforded brands like Samsung or HTC.
2. Size Matters – Users carry demanding larger screen sizes for almost two years, with the rise of phablets. In the presentation of the iPhone 5s 5c and many expected Apple to follow this trend, but the company did not change one iota the dimensions of the iPhone 5 At the end of the day, this had grown from 3.5 to 4 inches after than five years of accommodation. Apple does not want to risk and preferred to continue selling to prevent it bigger catch it with one hand. That argument has come to an end
3 NFC -. Many brand Android phones like Samsung, Sony, Motorola, LG and HTC have already incorporated NFC (Near Field Communications) within of its benefits, but payments of this type have not yet taken off and no one knows if they will. This wireless technology for the iPhone is also expected from two years ago.
4 Processor – The A8 chip dual 2 Ghz Korea is the heart of iPhone 6 Plus . The first smartphones with quad-core processors appeared in 2011 and sold in 2012, with the LG Optimus 4X HD as a workhorse. Today, there are various brands that sell models octa-core , as its recent Huawei Ascend Mate 7 Differential touch of the phone is the chip Apple Motion M8, M7 successor.
5- Camera – The main rival of the iPhone 6 and 6 Plus , the Galaxy S5 has 16 megapixels, double incorporating 8 phones Apple. Other brands such as Nokia have already passed this measure significantly with Lumia terminals have back up cameras 41 megapixels (like the Nokia Lumia 1020) . The image stabilizer, video recording in slow motion and time lapse, however, bonuses are not all smartphones have.
6- Resolution – iPhone 6 Plus innovates by including a screen resolution of 1080 (1920 x 1080 pixels), while his younger brother remains at 720 p. The Full HD is a pretty standard on phablets or oversized smartphones from late 2012 and early 2013, then had the HTC HTC J Butterfly with 5 inches and the resolution and Sony introduced the Xperia . Z
7- Pixel Density – The Retina Display is running a little short compared to other rivals. The iPhone 6 has 326 dpi and 6 Plus has 401 ppi. In 2013 HTC launched its successful HTC One, which had a yield of 468 pixels per inch.
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