(Expansion) – Steve Jobs was right in 2007 when he said the iPhone “reinvent the phone” and not only that, the company he founded in the late seventies.
nine years after the phone was released and hours that Tim Cook, Apple’s CEO, present the new version of the team, present an account of the relevance of the smartphone for technology
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1. Number of units sold
In the period since it was launched smart to date phone, iPhone sales multiplied 150 times.
While the third quarter of fiscal year 2007 Apple placed on the market just 270,000 units in the same period this year were 40.4 million iPhones sold.
However, the highest record was handsets sold during the first quarter of fiscal 2016, comprising the last three months of last year when Apple sold 74.78 million smartphones.
2. Revenue generated by the iPhone
During the third quarter of fiscal 2007, technological reported that revenues were iPhone 5 million. In the same quarter of the current fiscal year, registered by the phone sales they were just over 24,000 million.
Currently, the iPhone accounts for almost 60% of revenues for the third quarter of 2016 were of 42.358 million.
3. Does Apple hope?
The features that integrate the new equipment will be relevant and eyes will focus on whether they can cope with the devices of major competitors like Samsung. The new features that incorporates the iPhone 7 will have greater weight as they are relevant to revive sales of phones in the first half of the year recorded a decrease factor.
From January to March this year, iPhone sales posted their first decline since the device was launched, prompting its revenues 13%, the first loss of the company plummet since 2003.
4. A key Apple
Given the importance of the iPhone in Apple’s revenue factor, the phone plays an important role for markets.
Displays the above is that before the first drop in iPhone sales, technology stocks collapsed almost 7% a day after it posted poor results and up to 11% in the next few days.
5. Its weight in the value of Apple
The weight of the iPhone for investors can also reflect on how the device is able to erase billions of dollars worth of Apple.
in the first quarter, when Apple reported the first drop in equipment sales since it was launched, the technology removed from its market capitalization to 40.000 million.
next quarter and due to the slowdown in sales of smartphones, faded to 60.000 billion dollars market cap of the company.
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