Image copyright Getty Images Is known by many that every time are more the companies that checked the profile of their applicants on Facebook.
And a large part of the employment agencies analyse the information registered in the social network on their candidates.
The tool covers more and more aspects of our personal and professional lives.
We have to through it who we are, what our hobbies and interests, what is our situation or circumstance, what friends we surround ourselves with, what we like to do in our free time.
But also where we studied, what we do we, in what company we work for and what is our work history.
With all that information available in their files, it is not surprising that the social network has decided to embark on the world of recruitment business.
To do this, is by developing a “button job” that aims to create jobs and stand up to the king of the internet job search: LinkedIn.
active Search
The new function is still in testing phase but aims to allow the page administrators of companies to publish their job offers directly on the social network.
In fact, some users have already received offers through the platform. For example, Lisa Dorahay, assistant to the recruitment of staff who found a job to suit you thanks to the platform.
she told the BBC, today is dedicated to the design notices of offers of employment as that captured his attention.
In the case of Dorahay, are the employment agencies which register the user behavior of Facebook and send notifications via Facebook Ads, a tool of payment in the web site.
This application allows you to select the accurate profile the candidate.
But what he wants now Facebook is becoming a platform through which prospective employees also play a active role and apply for the job that most interests them.
A spokesman for the social network explained in a press release, noting that some companies publish their vacancies on Facebook, they decided to “perform a test for the administrators of pages create job offers and receive applications of candidates“.
lucrative Business
In this way, entrepreneurs will be able to install a tab of “jobs” to share their vacant positions and explain the relevant details about the type of job, the salary or the candidate they are looking for.
But also will have a commercial part: advertisers will have the option of pay to reach more people and make a “campaign” with your job offer. And, of step, to obtain more followers.
For the moment, only have the possibility to use some pages.
Facebook has not wanted to clarify when will end the beta phase and will launch the tool globally. Nor has it explained whether the companies will be able to access the full profile of their candidates.
But what is clear is that the social network is much more than a communication tool or a platform to share photos and videos with our friends and family.
At the beginning of October, she presented Marketplace, a service of trading digital who wants to compete with eBay.
And just a few days later launched its platform Workplace, a space for communication between coworkers and the organization of tasks on your computer, and other activities of business management.
soon the social network will become also in our employment agency more custom. what next?
No comments:
Post a Comment