One more year, Las Vegas concentrated looks technological. The largest event in the world of consumer electronics is about to begin. Although their products wake up each year less interest, never slack down, and always presents interesting trends that take the eye towards a future between close and far. This is what we can expect from CES, 2017.
Tvs
2017 is the year in which the market already has enough interesting options with 4K at a price for (almost) all the public. The shop windows already have models of all sizes, “normal” less than a thousand dollars whenever and when not to pursue a quality of image (which is not equivalent to resolution) is excellent. Those who want both items will have to scratch more the pocket or wait for the prices to pay for the 4K continue to drop. For the moment, this CES will be presented new proposals that, above all, they will soften the prices of the models already present in the market, something essential to finish with the skeptics who believe that buying a tv 1080p in 2016 is enough. Especially because the renewal cycle of a tv is much longer than that of a smartphone, and soon that takes will begin to wonder the possibility of viewing content in 4K.
The 4K is inevitable, the push will continue reaching out to the HDR. Meanwhile, chinese brands have more and more attractive in high-end
The connectivity of tvs has reached the commodification: this is not too important because we have arrived at a generalized level more than acceptable, and there are always alternatives (Chromecast, Apple TV and company) that complement each other. What’s interesting, after years of Smart TV’s start-ups, is back in the picture. Which leads us to the next point.
on the other hand, the consolidation of the HDR as a jump real helpful on tvs. In this CES will be two editions from which peered the head. The content producers have followed in the wake, and the trend will increase in the coming months. The HDR, if it is not already, should be the priority when choosing a new tv. And at this CES we’ll see new bets in this direction.
The biggest battle will be between the models of Samsung, many of them curved and with Quantum Dots, compared to the OLED which presumably will announce LG, and the probable new Sony models with this technology in their panels. Other manufacturers that lead time risking their proposals to gain a foothold among the great, as LeEco or TCL, come from China and want to make noise for the good with their own designs that make them stand out of the lines recognizable of the big brands.
virtual Reality, augmented reality
The model “helmet with cheaper lenses + smartphone that right-of-screen” has come to the peak of the democratization, and almost any terminal can be inserted into a housing that is adapted to our head for us to have virtual reality. The bar must continue by climbing to the virtual reality mobile phone “premium”, without getting to the height (and price) of HTC Live, PSVR and company, follow at a sufficient distance from the experience that can be achieved by fifteen euros on Amazon. Many startups are pointing precisely to that, to achieve differentiation that is worthy and that justifies the price difference.
Meanwhile, the brands fight by creating the ecosystem more complete, with more studies of development that went into them. Facebook, who knows what is going on, he bought Oculus. And Samsung, who are accustomed to doing business like few others, joined up with them for “their” virtual reality, leaving as a result the most striking features of the panorama VR in this first phase of arrival to all the public.
2016 was the year, among others, of Pokémon GO: no one until now had been visible to both the potential of augmented reality. Even Microsoft with their Hololens, which is sure going to be loaded with new possibilities, and who knows if prices are more oriented toward the masses. Of time,
autonomous Cars
Ten marks will represent the driving autonomously, in the CES of this year to continue showing us the car of the future. That happens for a rethink on the car, not only do dispensable to the driver: why continue building them up with items that you no longer will be needed? Steering wheel, pedals, buttons and knobs on the dashboard, seats lined up, windows around the entire perimeter…
Toyota, Audi or Mercedes among others will show that not only Google and Tesla lives, the autonomous car, and will present their latest developments. It will be especially interesting to see how it deals with each brand the main dilemma: to continue manufacturing cars for “traditional” with the possibility that they are self-employed, or be pointed to the cars, only self-employed, without the possibility of driving the human. Possibly the seconds are still mere prototypes and a residual portion for the duration of the transition, and this phase will continue the first models.
Wearables
Samsung Gear S3. Photography: Hypertext.
we Know that Samsung is going to submit a patch smart that adheres to the skin that performs measurements in our body. It will be the next generation of wearables: go beyond the watch and the bracelet, and presented in formats that are natural, standardized, integrated into the body of a little showy and very invisible. Many startups come up with ideas under this premise, and lack see how long it takes to get great to follow the game as it has done Samsung.
yes: no way we will see the madness smartwatch of 2014, 2015, and already to a lesser extent, 2016. The market is saturated, Apple has grabbed sales over any other platform, and it is time of ripening.
Handheld gaming
Samsung opened the melon with Odyssey, your new laptop-oriented gaming with powerful graphics cards, Nvidia and AMD, versions 15 and 17-inch screens and HDR to make a name in a sector dominated by Razer, who has managed to understand perfectly the market of gamers, and will rise year after year. Lenovo, for its part has already started announcing its proposals to consolidate another trend in the company: to attack the market of video games and eSports. Same objective: to Samsung: a great company manages to enter successfully in this market.
And more
The drones will have some role with the same idea collective: to oust the almighty DJI, who dominates the business and created proposals more and more interesting, as the ridiculously small and great Mavic Pro. The range white connected and increasingly smart will also have a strong presence. A good example are robot vacuum cleaners from Samsung, which integrate to Alexa, the wizard by voice of the Amazon Echo.
the arrival of The AirPods should lead to a small explosion of wireless headphones with this same idea, intended primarily to be used with the smartphone, and with a range at their level, all while the ease of the pairing is going to be the new challenge. Complicated for manufacturers that do not handle well the hardware of the terminal: there is benefit Samsung, Sony, LG and company.
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