At the same time that Coca Cola celebrates 100 years of its first bottle, its rival Pepsi surprised the world with the announcement that will market its own line of smart phones and accessories . The company said it will sell the cellular Pepsi in just China and, for now, have no plans to manufacture themselves.
The site specializes in technology Mobipicker was the first to overtake Pepsi launch its own smart phone, and to be called Pepsi P1. The device will have “decent features” but is not “high end”. Now a spokesman for the company, according to Reuters.
According to the leaks, the team would have a screen of 5.5 ” ., 1.7GHz processor, 2GB of RAM, 16GB of storage, 13 MP camera and rear 5 MP
The release of cell is part of a policy of diversification – in different Categories– that Pepsi has been carrying out for some years. Last year, for example, was associated with the company’s luxury music systems Bang & amp; Olufsen and Italian shoe brand Del Toro to produce its advertising campaign related to football products.
Earlier, in 1999 the brand Pepsiman she released a video game starring the official mascot Pepsi in Japan, which ended becoming a collector’s item for gamers.
Knowing the news, shares of PepsiCo fell by 0.5 percent, reaching US $ 99 per unit.
Pepsi consolidated can compete against giants like Apple or Samsung? What do you think?
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