The new initiative “Upgrade Your World” recognizes people who do great things.
REDMOND, Wash. – July 13, 2015 – On Monday, Microsoft announced plans to launch Windows 10 on July 29 with global celebrations, joint efforts with thousands of retailers, including all Microsoft shops, a new global advertising campaign and a new initiative from one year to recognize people and companies that are making a difference around the world. First available as a free upgrade *, Windows 10 offers a fast and familiar experience that is safer and will be updated automatically. With new features like Cortana ** Edge and integration into Microsoft Xbox, Windows 10 is the best Windows to date.
“Windows 10 was built to encourage people to do great things. We are excited to celebrate the launch of Windows 10 with our fans, “said Yusuf Mehdi, corporate vice president of Windows Marketing and Devices at Microsoft. “Mark the launch of Windows 10 recognizing individuals and companies that update the world every day-and help them do more in their communities -”.
global launch celebrations for Windows fans
Windows fans have helped shape Windows 10, with more than 5 million Windows Insiders who have provided valuable feedback. Windows Insiders will be the first to receive Windows 10 and are invited to join the celebrations of the fans of Windows 10 in 13 cities in the world, including Sydney, Tokyo, Singapore, Beijing, New Delhi, Dubai, Nairobi, Berlin, Johannesburg, Madrid, London, Sao Paulo and New York. The celebrations of the fans offer practical sessions, experiential demonstrations, entertainment and a chance to meet the team of Windows.
Microsoft shops will celebrate the launch of Windows 10 more than 110 stores in the United States, Canada and Puerto Rico. In some Microsoft shops, celebrations of the fans will have animated demonstrations of Windows 10, prizes, gifts and more. The Microsoft shops are committed to offering choice, value and service, including Response Center services and free workshops to help people get the most out of Windows 10.
Retail Stores worldwide , including Best Buy, Bic Camera, Croma, Currys / PC World, Elkjøp, Incredible Connection, Jarrir, Media Markt, Staples, Yamada, Yodobashi, Wal-Mart, and many more, will introduce programs to help people easily upgraded . Bench Tech services provide support to upgrade to Windows 10, data migration services to help people to transfer files from old to new computers, and experience stations where users can try Windows 10.
global advertising campaign celebrating a more human way of doing things
A new global advertising campaign for Windows 10 will celebrate the new generation operating system and invite people to join us in this new era. The first wave of digital and television advertisements, to be launched on July 20 in the US and July 29 globally, highlighting the way in which Windows 10 offers a more humane way of doing things-which comes to life with features Hello *** as Windows and Microsoft Edge -.
“Upgrade Your World” seeks to inspire
“Upgrade Your World”, a new initiative of a year to celebrate those who inspire and empower others, is based on Microsoft’s vision of helping people achieve more through technology and welcomes the launch of Windows 10.
Microsoft will partner 10 not-for-profit global and national in this initiative 100 a year to help upgrade the world. an investment of $ 10 million in cash will be made to support their missions and promote their causes.
The global nonprofit organization that participate are CARE, Code.org, Keep a Child Alive, Malala Fund, Pencils of Promise, Save the Children, Special Olympics, The Global Poverty Project, and The Nature Conservancy. Microsoft will work with these organizations on projects and initiatives to update the world through a combination of technology, cash investments and development of shared awareness campaigns.
As of July 29, Microsoft and its partners They invite people around the world to nominate nonprofit 10th overall profit in participating. Also, people will be encouraged to share how they are doing great things and small to improve their community through #ActualizaTuMundo.
In addition to these global partners, Microsoft will join with their fans and partners September 10 to select nonprofit organizations in 10 countries – Australia, China, USA, France, India, Japan, Kenya, Mexico and the United Kingdom, which also receive cash investments and technology to help them update the world in their local communities.
Microsoft grant to all employees worldwide an extra day off to volunteer in their communities anytime next year. Thousands of employees voluntarily work to upgrade their communities on July 29 in honor of the launch of Windows 10
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