To provide better suggestions and relevant ads, the network will access the numbers of users of instant messaging service mobile purchased in 2014
No gimmicks, no games and no ads, those were the three goals that had WhatsApp since its inception. When the instant messaging service was acquired by Facebook, cofounder Jan Koum reiterated that the company would retain its independence, without altering the privacy of users.
Despite these statements, WhatsApp has just announced which will begin to share with Facebook a limited amount of information, among which are the phone numbers of users.
WhatsApp points out that this approach will allow Facebook offer better suggestions from friends when setting contacts, and offer more relevant advertising on the social network. In addition, these shared by the mobile chat data also allow Facebook have metrics and more accurate for analyzing use of the social network and to stop spam statistics.
“We will not publish or share your number of WhatsApp with others, including Facebook, and will not sell or share your contact with advertisers, “said the statement posted on its official blog, and stressed that will keep the chat without advertising.
on this point, WhatsApp clarified that They are taken as a reference only information shared with Facebook and other company applications (such as Instagram and Oculus, among others) to be more precise in the metrics of the company. For example, to find out how many unique users have Facebook, to combat spam and to receive suggestions from friends and relevant ads on the social network.
In addition to the announcement of the change in the terms and conditions of use l service, WhatsApp again emphasize that the service is encrypted by default, and no one, not even WhatsApp or Facebook, can read intercept communications. In turn, clarified that nothing will be shared on the social network, or messages, photos, videos, audios or other account information.
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